Paid Ads
Paid Advertising That Drives Predictable Growth
Paid advertising should be more than impressions and clicks. It should be a predictable growth engine. At Wingman Creative, your Fractional CMO builds the strategy and your Pod™ runs the campaigns, so every dollar spent is tied to measurable outcomes.
Years Combined Experience
Global Marketing Specialists
Clients Supported
What you get
Campaign Strategy and Management
We design and manage campaigns that cut through the noise, reach the right audience, and convert.
Campaign strategy and planning
Your Fractional CMO develops the paid media strategy based on your business goals, audience insights, and funnel priorities. The Pod™ then builds campaigns that align with this plan across Google, Meta, LinkedIn, and other platforms.
Creative development
Ad creative that captures attention and gets clicks. Your Pod™ produces copy, design, video, and variations while ensuring consistency with your brand voice and visuals.
Audience targeting and segmentation
Sophisticated audience builds based on demographics, interests, and behaviour. Your CMO ensures targeting aligns with your positioning and broader marketing plan, while your Pod™ executes the segmentation and tracking setup.
Conversion-focused landing pages
We create or optimise landing pages that match the ad promise and convert clicks into leads. Your Pod™ designs and writes these pages under the direction of your Fractional CMO.
Budget management and optimisation
Budgets are set strategically and optimised daily. The Pod™ manages spend, bidding, and creative testing, while your CMO reviews the data to make sure ad spend drives real pipeline growth.
Reporting and dashboards
Every campaign is connected to live dashboards so you can see results in real time. Your CMO interprets the insights, and your Pod™ refines campaigns based on what the data shows.
Growth
Your CMO + Pod™ advantage
The Model
How it fits into the Fractional CMO + Pod(™) Model
Paid ads are the engine that drives traffic into your system. With your Fractional CMO leading the strategy, ads never run in isolation, they are tied directly to your social media, website, email nurture, and video. Your Pod™ ensures every campaign connects with the rest of your funnel so clicks become conversions.
Short-term Engagement
One-off Option
Yes, we can run paid ads as a one-off service. Most clients achieve the best results when paid ads are part of our Fractional CMO + Pod™ full service marketing, where strategy, creative, content and paid media work together.
300+ Clients
Positive Reviews
Testimonials
What our happy clients say about us
Closed More Deals in 12 Months
“The team at Wingman Creative helped me close significantly more deals in the past 12 months as a result of their work showcasing happy landlord and Referral Partner testimonials.”
Wingman Creative Made It Easy and Incredible.
“Wingman Creative is brilliant! They made the entire process from start to finish so easy, and I was absolutely blown away by the end result. I have recommended them to one of my private clients - and that to me says it all! Thank you so much - the work you and the team do is incredible!"
Wingman Creative Helped My Company
“Wow, thank you so much! Watching this and understanding how much my company helped this couple brought a tear to my eye.”
A great partner digital marketing.
“Would i use Wingman Creative again? Absolutely! Nick and his team delivered above and beyond my expectations.”
How We Work
A proven framework that moves quickly and keeps you accountable.
Wingman Creative
Discovery & audit (Week 1-2)
We review your past campaigns, data, and goals. Your CMO maps opportunities and defines success metrics.
Campaign strategy & creative build (Week 3-4)
Your Pod™ designs creatives, copy, and landing pages, while your CMO ensures everything aligns with positioning and funnel priorities.
Launch & optimisation (Week 5-6)
Campaigns go live with tracking and dashboards connected. The Pod™ refines targeting, creative, and spend daily.
Scale & reporting (ongoing)
Your CMO reviews insights weekly, adjusting strategy as campaigns scale. The Pod™ delivers fresh creative and keeps the system optimised.
Our commitment
Deliverables checklist
Consistent quality, clear outcomes, and seamless delivery from start to finish.
- Campaign strategy and budget plan
- Creative assets (static, video, copy variants)
- Audience builds and segmentation
- Landing pages aligned to ad campaigns
- Tracking and pixel setup
- Live dashboards and reporting cadence
- Weekly optimisation and testing plan
How We Work
A proven framework that moves quickly and keeps you accountable.
paid ads
Abode Construction
We created targeted campaigns for first-home buyers and refinance clients. Conversion-focused landing pages lifted enquiry volume by more than 30 percent within the first 90 days.
paid ads
LJ Hooker Property Experience
We launched awareness and lead-generation campaigns that reframed offshoring as a premium service. Campaigns delivered steady inbound enquiries from business leaders who had never considered outsourcing before.
paid ads
Aussie Injury Lawyers
We ran targeted campaigns for personal injury and TPD claims. By pairing strong creative with testimonial videos, ads generated a consistent pipeline of qualified leads at sustainable cost per acquisition.
Need Help
Answer to your most general common questions
Which platforms do you run campaigns on?
We run ads across Meta, Google, LinkedIn, YouTube, and other paid channels depending on your strategy.
What budgets do you work with?
Budgets vary depending on goals, but most clients see results from $2,000 to $10,000 per month in ad spend, plus management.
How do you report on results?
We set up live dashboards showing spend, leads, and conversion data. Your CMO reviews these weekly to keep spend efficient.
Can you work with our in-house marketing team?
Yes. We can either run campaigns end-to-end or integrate with your in-house team to provide leadership and execution support.
Do you work across Australia?
Yes. We are Brisbane-based but deliver campaigns for clients nationally.