Graphic Design
Design is more than decoration. It is communication the bridge between what your brand stands for and how people perceive it. At Wingman Creative, your Fractional CMO defines the design strategy and your Pod™ creates cohesive, high-impact visuals that elevate every brand touchpoint.
Our Focus
What you get
We design with purpose. Every graphic, layout, and visual asset is built to reinforce your brand story and support growth.
Brand-aligned design systems
Your Fractional CMO ensures every design element aligns with your brand strategy and messaging. The Pod™ builds design systems that keep everything consistent, from print to digital.
Campaign creative
Ad visuals, social graphics, and campaign assets designed to capture attention and convert. Each piece fits seamlessly within your marketing funnel.
Marketing collateral
Brochures, presentations, proposals, and capability decks that make your business look as professional as it operates. The Pod™ applies your brand identity consistently across every medium.
Content and social templates
Ready-to-use templates for your internal team, built in Canva or Adobe. Your CMO ensures they align with your social strategy, and your Pod™ designs them for usability and speed.
Website and digital design
We design UX-led web visuals, landing page layouts, and banners that support your campaigns and SEO strategy.
Motion and video graphics
Animated graphics and short motion pieces that enhance video storytelling and social content. Your CMO defines how they fit into your brand presence, and your Pod™ brings them to life.
Growth
Your CMO + Pod™ advantage
The Model
How it fits into the Fractional CMO + Pod(™) Model
Design does not stand alone. With your Fractional CMO leading strategy, design supports every channel social, ads, websites, and email. The Pod™ executes it all under one creative direction so your audience experiences one consistent, memorable brand.
One-off Option
Yes, we can create design projects as stand-alone deliverables. But the greatest impact comes when design is part of the Fractional CMO + Pod™ model, where every visual is integrated into your broader marketing ecosystem.
PROCESS
How We Work
A structured process that keeps creativity focused and on-brand.
01
Discovery & Audit (Week 1–2)
We review your existing visual assets, brand guidelines, and campaign materials. Your CMO defines design priorities.
02
Direction & concept development (Week 3-4)
Your CMO provides the creative direction while your Pod™ develops initial design concepts and mood boards.
03
Production & delivery (Week 5-6)
Approved concepts are turned into full design suites for campaigns, collateral, and templates.
04
Implementation & optimisation (ongoing)
The Pod™ applies designs across channels, refines layouts, and updates creative as campaigns evolve.
Our commitment
Deliverables checklist
Consistent quality, clear outcomes, and seamless delivery from start to finish.
- Visual direction and design system
- Campaign creative assets
- Marketing collateral suite
- Social and content templates
- Digital and website design elements
- Motion graphics and animation
- Design file library and usage guide
Real examples of graphic design in action
Graphic Design
Abode Construction
We refreshed the brand’s social and project-marketing design templates with bold imagery and clean typography. The visual consistency helped position Abode as a high-end builder with personality.
Graphic Design FAQ
Quick answers to the most common questions about our process.
Do you design for both digital and print?
Yes, we design across digital, print, and environmental mediums, ensuring consistency in every format.
Can you create templates our team can edit
Yes, we deliver editable templates in Canva or Adobe, built to your specifications.
Do you provide rebranding or refresh options?
Yes, we can refresh your design system or create a new one under the Branding and Strategy service.
Do you work with external printers or production teams
Yes, we can coordinate with printers and suppliers to ensure your designs are delivered to spec.
Do you work across Australia?
Yes. We are based in Brisbane and deliver design projects for clients nationwide.
