We’re Wingman Creative. Strategic marketers. Story-led content builders. Your unfair advantage.
Headquartered in Brisbane and working with bold brands across Australia and New Zealand, we scale businesses through smart strategy, content that converts, and systems that make it all repeatable.
From lead-generating websites and paid ads that actually perform, to proof-driven testimonial videos and social that builds brand equity, we do what works, and we do it well.
With onshore strategy leads and an elite offshore production team, you get high-impact output without needing to hire a team or multiple agencies.
Whether you’re building momentum or breaking through the next ceiling, we’re the partner in your corner turning clarity into growth, and brand trust into your biggest asset.
Wingman Creative was born at 30,000 feet — on a flight to the Philippines. Bryce Holdaway, property investment expert and co-host of The Property Couch podcast, found himself seated next to Jonny Bell, a fellow entrepreneur and the owner of both Housemark and Wingman Creative. What started as a casual chat quickly turned into a conversation about business, brand-building, and a shared frustration with how most agencies overpromise and underdeliver.
They both believed that the best marketing doesn’t feel like marketing at all. It’s built on trust. And in today’s digital world, there’s nothing more powerful than real stories from real customers. That’s where the vision for Wingman Creative took shape, an agency built around social proof, powerful content, and a team that actually gives a damn.
To bring that vision to life, they tapped Nick Reddaway, a highly experienced digital marketer with over a decade of experience helping businesses grow. As General Manager, Nick leads the charge in helping businesses build credibility, create impact, and scale sustainably through video, social media, websites, email marketing, and paid advertising.
Wingman Creative exists for the brands ready to step up, stand out, and be backed by a marketing partner that understands what growth really takes.
Partner
General Manager
Partner
Digital Marketing & Strategy Director
We don’t follow trends, we rethink them. Disruption for us means using cutting-edge tools, automation, and AI to outsmart the slow, bloated agency model. But it also means challenging assumptions, flipping the script, and doing things differently, from how we build campaigns to how we treat clients. Innovation is our default setting.
We don’t just use social proof, we build it for you. In today’s market, trust beats tactics. That’s why every strategy we deliver starts with what your happiest clients are already saying. Testimonial videos, case studies, and reviews aren’t add-ons, they’re the foundation of your marketing system. When real people share real stories, conversion follows.
Everything we create has a job to do. Whether it’s a video, website, email sequence or ad — we build for performance. Form follows function, and results follow strategy.
We work with people who care about their business, their team, and doing things the right way. We believe in honest conversations, long-term partnerships, and marketing that feels as good as it performs
